The classic T1 Camper may be fondly remembered as some kind of egalitarian mode of transport and it was certainly embraced by counterculture advocates, but while Volkswagen’s advertising campaign around the time of its launch tried to acknowledge the vehicle’s freewheeling appeal, it didn’t quite get it right — as this 1960 newspaper ad shows:

The classic T1 Camper may be fondly remembered as some kind of egalitarian mode of transport and it was certainly embraced by counterculture advocates, but while Volkswagen’s advertising campaign around the time of its launch tried to acknowledge the vehicle’s freewheeling appeal, it didn’t quite get it right — as this 1960 newspaper ad shows:

General 1

"Do you have the right kind of wife for it?
Can your wife bake her own bread?
Can she get a kid's leg stitched and not phone you
at the office until it’s all over?
Find something to talk about when
the TV set goes on the blink?
Does she worry about the Bomb?
Make your neighbors’ children wish
that she were their mother?
Will she say “Yes” to a camping trip after 50
straight weeks of cooking?
Let your daughter keep a pet snake in the back yard?
Invite 13 people to dinner even though she
only has service for 12?
Name a cat ‘Rover’?
Live another year without furniture and take
a trip to Europe instead?
Let you give up your job with a smile?
And mean it?
Congratulations."

[via HotWheels]

Most recent motorhome reviews

HemBil Drift

£46,250OTR

Hembil Drift - The Drift, launched under CMC's new Hembil brand (© Practical Motorhome)

Caravaggio Lo

£48,888OTR

Caravaggio Lo - The Caravaggio Lo, is a dealer special edition of a highly regarded Volkswagen camper conversion (© Practical Motorhome)
Bailey Advance 76-2T - The four-berth Bailey Advance 76-2T felt snug and cosy even in stormy conditions (© Practical Motorhome)

Rapido 880F

£65,600OTR

Rapido 880F - For 2019, Rapido's 880F has been stretched to fit in even more style (© Practical Motorhome)
Fleurette Discover 65LMC - At just 6.59m long, the Discover 65LMC is the baby of the seven-strong range from Fleurette (© Practical Motorhome)
Benimar Mileo 283 - The Mileo 283, a smart, compact 3-berth motorhome from Spanish manufacturer Benimar (© Practical Motorhome)